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What You Need to Know about Marketing to Millennials

Millennials are one of the largest generations in history and they’re about to enter their prime spending years. The Millennial generation is defined as those born between 1980 and 2000. They’ve grown up in a world with rapid change and new technology which gives them a very different mindset, world...

How Many Hours a Week Do You Spend on Social Media Marketing?

Social media marketing has grown tremendously in the last few years. More and more consumers are using online social communities to: Shop Research Compare products Read testimonials and reviews Connect with brands Receive customer support Social Media Examiner reports that 64% of marketers use socia...

9 Simple Steps to Promote an Open House Using Social Media

Social media can be an excellent tool for getting some attention for an open house. It can also be a little bit intimidating if you don’t know where to start. In this post we’ll explain exactly what to do, step by step. You’ll see it’s much easier than you think.   1) Gather all your informatio...

4 Expert Tips to Get More Out of Your Video Marketing

As a real estate agent video should be a very important part of your overall marketing strategy. If you’re not already using video then you need to start. If you are using video then here are 4 tips to get more out of it.   Film these 3 Must-Have Types of Video (Plus One Bonus Type) There are t...

3 Ways to Generate Real Estate Leads With Google

Finding people who want to buy a home or sell one is the lifeblood of any realtor’s business. There are a ton of ways to generate leads, but the most effective is Google. Over 70% of people use Google to find and work with business, so it would make sense to be on Google. Leads in Google are h...

7 Ways to Improve Your Social Media Strategy Today

Trying to keep up with your social media accounts can be a little bit overwhelming, especially when you’re not sure what to post every day. Here are some quick tips that you can utilize to enhance your social media strategy right now.   Post local content There’s a lot more going on in your nei...

The Status Update, New Business Features for Instagram Stories

This is a week post we do that features a round up of all the social media news that happened during the past week. We cover what happened and why it’s important for you and your business. A lot happened this week so lets get started with Instagram.   Instagram Brings Business Insights an...

The Best Listing Videos of the Week, Genius Idea Edition

There were a few really great listing videos this week. We’ll start off with this fantastic one that does something that’s genius!   10627 Gingerwood Cove, Carmel Valley This video starts off with some very impressive views of the neighbourhood. It really showcases the terrain and s...

The Best Listing Videos of the Week, Desert Homes Edition

This is a weekly post featuring some of the best listing videos we saw during the past week. You might not have the resources or skills to produce video on the same level as what you see here but you should at least get some inspiration and ideas to improve your own videos.   6367 Woodland Driv...

The Best Listing Videos of the Week, Tropical Vacation Edition

This is a regular feature where we showcase some excellent listing videos to help give you some inspiration and ideas for your own. If you come across any excellent listing videos please share them with us so we can feature them. You can comment here, on the forums or email us. We’ll open this...

The Status Update, Social Media News for Nov. 14, 2016

This is a new feature that we’re going to be starting highlighting the latest social media news. These posts will inform about new features and changes to sites like Facebook, Twitter or LinkedIn and how they impact you as a real estate agent.   Twitter adds quick replies and welcome mess...

The Best Listing Videos of the Week: Autumn Scenery Edition

This is the first post in what is going to become a weekly feature. Every Friday we’ll feature the best listing videos from the past week. This should give you a bit of inspiration for putting together your own listing videos. We’ll also highlight what it is that makes the video so great...

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