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Holiday Cards are a Fantastic Marketing Opportunity, are You Using Them?

One of the ways you can stand out during the holidays and build relationships with your clients is by sending out good old fashioned Christmas cards. If you do it properly a very small amount of work can have a huge impact.   Preparation Throughout the Year Throughout the year make sure you mai...

5 Things You Need to Do Today to Improve Your Website’s Speed

Your website’s load speed is incredibly important. According to Strange Loop, even just a 1 second increase in the amount of time it takes a page to load can result in: A 7% loss in conversions 11% less page views A 16% decrease in customer satisfaction Furthermore, according to Akamai, 47% of...

Is Content Marketing Really Worth the Time and Effort?

Content marketing is something that we’ve seen people get involved with again and again only to give it up after a few blog posts when executives decide there isn’t any return on investment. It’s often a hard sell especially when management doesn’t understand how to measure its success or how to cre...

Buying a House in DC? Here Are 4 Tips You Can’t Afford to Ignore…

If you’re shopping for a home in the District of Columbia, you likely already know that the market is competitive and pricey. Like many metropolitan areas, demand outstrips supply, bidding wars are common, and it can be tough for buyers to find a property that they both like and can afford. It...

How to Set Up Expires Headers on Your Website

Expires Headers can help improve the load times on your website by telling the browser when it should request the server for a file or download it from the browser’s cache. If you have browser caching set up on your website then when someone visits your website certain files are saved in their brows...

The 8 Not-So-Apparent Benefits of Buying a New Home

Buying a new home is a huge investment and one that you shouldn’t underestimate. It’s an expensive venture, with most people spending on average $384,900 for a new build home. But while it is more expensive to buy new rather than resale, there are a lot of great benefits too. There are t...

5 Free WordPress Plugins You can Use to Add Real Estate Listings to Your Site

One of the best things about WordPress is that since it’s open source people have created plugins that can do pretty much anything you need. In general WordPress lets you create two kinds of web pages, Posts which are blog posts and Pages which are general website pages. Many themes have other...

What You Need to Know about Marketing to Millennials

Millennials are one of the largest generations in history and they’re about to enter their prime spending years. The Millennial generation is defined as those born between 1980 and 2000. They’ve grown up in a world with rapid change and new technology which gives them a very different mindset, world...

5 House Cleaning Tips and Tricks to Prepare for Real Estate Photography

In the United States, the average house takes 68 days to sell. One of the main factors in a sale is the initial real estate photography. If you want your photographs to really show off your home, you need to make sure it’s looking clean and shiny. Read on for 5 cleaning tips and tricks to get ...

A Quick Guide on How to Read a Real Estate Market Analysis

Are you looking to sell your property or buy a new? If so, you need to know how to read a real estate market analysis. Knowing the ins-and-outs of this analysis is key to turning a profit on your property. Don’t know what a real estate market analysis is or why it matters? In this article, we&...

How to Create Professional Contact Forms Using a Free Plugin

Contact forms are an excellent way for your website visitors to get in touch with you. There are many benefits to using a contact form rather than simply listing an email address on your website such as: The convenience of being able to contact you directly through your site rather than having to op...

Make it Your Own: 6 Easy and Unique Decorating Tips for New Homeowners

If you’ve recently moved or are anticipating a move into a new home, your head is probably spinning with all the possibilities for unique, personalized home decor. You want your home to stand out among the rest in the neighborhood; you want it to be put together, classy, and totally unique. To...

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