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Why Millennials are Blocking Ads and How to Reach them with Social Advertising

According to CitizenNet, 60% of Millennials block online advertising for reasons such as: Generalized ads aren’t relevant to their needs and take up space on their screens. Millennials don’t want to be interrupted by irrelevant things. Online ads can slow down Internet browsing. Malware and vir...

Time Management Secrets from Successful Real Estate Agents

The real estate industry is a very hectic environment with many distractions. It’s very easy to spend your time being busy. Just because you’re busy though, doesn’t mean you’re actually accomplishing anything. If you wanted one hour of work a day that can add up. If you assume a 5 hour work week tha...

Virtual Staging: Optimizing Vacant Listings as a Marketing Technology

As it is known, demand creates supply and real estate business is a perfect marketplace for introducing new technologies and marketing tools. Surely, people do want to buy and sell homes and but let`s remember, that year after tear consumer becomes more and more uncompromising. Real estate virtual s...

Why Video is so Important for Real Estate Marketing

By now it should be clear to everyone that photos are incredibly important for real estate marketing. If your listings don’t have big, beautiful photos then you’re going to have problems. Buying a home is an emotional purchase so your advertising needs to not only convey information but also inspire...

Stop Losing Business to Your Competition with These 5 Steps

The amount of competition in the real estate industry is huge with more and more players entering the industry daily. How do you stand out and avoid losing business to your competition? There are many ways but here are 5 specific areas you can evaluate that may be costing you a lot of potential busi...

7 Ways to Improve Your Social Media Strategy Today

Trying to keep up with your social media accounts can be a little bit overwhelming, especially when you’re not sure what to post every day. Here are some quick tips that you can utilize to enhance your social media strategy right now.   Post local content There’s a lot more going on in your nei...

It’s Time to Start Thinking about Optimizing for Voice Search

Voice search isn’t something new. Back in 2008 Google first included a “search by voice” feature in their iOS app. Things have come a long way since 2008 though and now we have Siri, Cortana and Google Now. Today these tools are incredibly powerful and can answer almost any question, follow-up quest...

6 Ways to Stage Your Backyard for a Quick Sale

When home staging is concerned, the interior is usually the one that receives the majority of attention. However, if you have a backyard, it pays an almost equally important role as the interior does. Basically, not everyone is blessed with having a beautiful backyard, so if you do, do know that it ...

6 Key Things to Know Before You Buy a Ranch

Owning land has been a corner of the American Dream as long as America existed. To have some space in nature that you can call your own, that you can raise your family in– there’s no greater pleasure in society.  Or maybe you’re an investor looking for a solid place to invest ...

Upgrading the Bathroom to Sell Your Home Faster

Home-remodeling is an essential step you need to take before putting your house on the market. There are many factors that need to be considered in order to do so. To sell your home fast, there are certain tips and tricks that you can use to make it more appealing – one of those tips is to invest in...

Can You Stage The House You Live in While Living in It?

Are you in the process of selling your home and need to stage it while still living there? While this is quite the challenge, it’s not impossible to make your home attractive to buyers. The first step is to get rid of your personalized belongings and add some neutral decor in their place....

It’s Better in the Shade: When to Prune Trees and Shrubs at Your Home

A mature tree in your home can increase your home’s value by between $1,000 to $10,000. Aside from the monetary gains, trees are beautiful, provide shade and a cleaner environment. However, dead or overgrown branches take away from a tree’s beauty and can even weaken the tree. This underscores...

Why Isn’t My House Selling? Here Are a Few Possible Reasons Why

Has your house been sitting on the market for too long? Do wonder if you’ll ever be able to sell it? Do you find yourself wondering, “Why isn’t my house selling, exactly?”  If you answered “yes” to any of these questions, don’t stress. There a...

More Bang for Your Buck: 10 of the Best Home Improvements to Boost Your Resale Value

As the massive DIY market heads toward the $14 billion mark, there’s no sign of it slowing down anytime soon. If you’re looking at the best home improvements for resale, you’ll find that there is a lot of potential to be gained from making small changes. Home upgrades don’t a...

5 Easy (And Cheap) Rental Property Improvements

Want to make your apartment more attractive to potential renters? Then you may want to spruce it up a bit. When making rental property improvements, it’s easy to focus on the costly things that need addressing. You might not be able to afford things like new siding or new carpeting, but there ...

The Top 5 Reasons You Need to Install a Security System in Your Home

Have you ever startled awake in the middle of the night, heart pounding? Did you just hear the door open, glass breaking, footsteps? Your kids are downstairs. If someone broke in, they’re in immediate danger. Do you call the police or go check on the kids first? What if there IS an intruder? W...

Going, Going, Gone! Everything You Need to Know About Auctioning Your House

“Is this your final offer? Any more bids? Going once. Going twice.” The gavel comes down. “Sold to the lady in the red coat.” It’s a familiar sounding end to a packed auction. This time it wasn’t a valuable antique but a home that went under the hammer. Auctioning...

8 Inspiring Tips on How to Update Your Master Bedroom

Okay, I know what you’re thinking – a master bedroom upgrade ain’t got nothing on a kitchen or bathroom renovation, right? Wrong! This is your sanctuary. Where you connect with your partner. It should be a cozy retreat for you to fully enjoy. And plus, do you even know the differen...

Real Estate Agents Lookout: Here’s a Forecast of the 2019 Housing Market

As of May, 64% of Americans said they were expecting an increase in property values over the next year. Are they right? If so, what will this mean for buyers and sellers? What other factors will impact the 2019 housing market? Whether you are a homeowner, house-hunter, or real estate agent, it is im...

How Big of a House Do I Need? Figuring Out the Size of Your Dream Home

Between 2012 and 2013, 28 million Americans moved houses. While the decision to move is never an easy one, it reasonable to have questions and concerns before packing up your belongings. Where do you want to move and why? How difficult will the move be? How big of a house do I need?  Let’...

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