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How to Write a Good Meta Title and Description for the Pages on Your Website

The meta titles and descriptions for the pages on your website are probably the most important part of your on-site SEO. If you have any problems or you’re just started out with SEO they’re also probably the easiest part of your site to fix. The Meta Title The meta title is simply a title or headlin...

Should I Sell My Home for Cash? Weighing the Pros and Cons

If you’re looking to sell your home quickly, one of the questions you may be asking yourself is: “Should I sell my home for cash?” Here are the most important pros and cons to help you make your decision. Selling a home isn’t always a simple process. Some people find it diffi...

How Important is Staging for Selling Your Home? (Hint: Very Important)

When it comes to real estate, there are only two things that are important: selling quickly and selling high. This is why many sellers will invest in staging. To learn more about staging and why it’s so important for the selling process, you’ll definitely want to read this article. Onlin...

Real Estate and Neighborhood Farming Your Brand with Facebook

With more than 1.79 billion users all over the world, there’s a good chance that the target market for any kind of company can be located on Facebook. That’s wonderful in principle, yet in reality, it’s about as valuable as stating, “There are fish in the sea.” Marketin...

7 Types of Boards You Can Create on Pinterest to Promote Your Real Estate Business

Pinterest has a very specific type of audience and mostly a specific type of content. Its audience is largely made up of women and it’s content mostly features things like DIY projects, crafts, etc. Fortunately it’s a perfect platform for real estate agents. There’s an absolutely wealth of content o...

3 Things You Haven’t Considered About Buying a Vacation Home

42 percent of the people who own a vacation home cover their total costs with rental income.  Many Americans have the vacation homes of their dreams and turning them into an investment opportunity. What’s to lose? Great vacations and an additional revenue stream.  But before you...

[Infographic] Image Licenses and How to Avoid Copyright Infringement

Images have a huge impact on your content whether you’re making a blog post or updating your status on a social media website. Unfortunately finding an image that you can safely use without violating the owner’s copyright isn’t always an easy thing to do. If you simply grab picture...

Digital Marketing Strategies for Property Managers

The days of telemarketing, radio, Yellow Pages, cold calling, radio, and TV commercials are long gone. Nowadays, savvy property managers are turning to digital marketing strategies to market their investment properties.   While online marketing can appear daunting, the amount of potential ...

8 Inventive Ways to Boost the Value of Your Home Appraisal

If you’re planning a home appraisal so that you can get a good price when you sell your home, click here to learn 8 ways to increase the value of your home before you call your appraiser. Whether you recently purchased your first home or wanting to make some money on flipping a house, there ar...

9 Awesome (and Mostly Free) WordPress Plugins to Inspire Your Visitors to Take Action

One of the best features of WordPress is that it’s open source software. As a result people from all over the world have created an amazing library of plugins. No matter what kind of features you need for your website there’s probably a plugin for it. In this post we’ll highlight 9 excellent plugins...

10 Local SEO Tools All Realtors Need to Use

Local SEO is essential to a realtor’s marketing efforts. To improve your efforts, local SEO tools will help measure your success. Here are 10 tools to use. Over 5 million homes were sold in the US in 2017. With just over 1 million realtors in the US, that’s a lot of competition. So how d...

The Consumer Buying Process and How to Market to Each Stage

Consumers don’t make purchases at random. In fact there’s actually a scientific 6-step process that almost all consumers go through. These steps apply to pretty much any industry, including real estate. Your client has different concerns at each different step and your marketing needs to be differen...

A Quick Guide on How to Read a Real Estate Market Analysis

Are you looking to sell your property or buy a new? If so, you need to know how to read a real estate market analysis. Knowing the ins-and-outs of this analysis is key to turning a profit on your property. Don’t know what a real estate market analysis is or why it matters? In this article, we&...

Authenticity is the Number One Key to Your Brand’s Success

Brand authenticity is easily the most important component of business interactions today. What does it mean for your brand to be authentic? According to a recent global report by Authentic100 brand authenticity is based on the following attributes: Fulfilling promises Providing high quality Excellen...

Reading Between the Lines: What Real Estate Listings Really Mean

When you read real estate listings, you know that realtors use colorful language to describe the properties. However, don’t get sucked in by the buzz words. Learn how to read between the lines and decipher what real estate listings really mean by reading this article! Nowadays, 90% of buyers s...

How to Prepare Your Home for a Sale

Are you planning on selling your home and moving into a new space? In this article you’ll learn how to prep your home for a sale so that’ll it get sold quickly, and for the best price. Word to the wise: you can sell your home a lot faster if you know how to prep it correctly. When you...

5 Tips for Choosing the Very Best Real Estate Agents

5The first step you should take when trying to sell your home, or when you’re looking to move into a new neighborhood, is hiring a good real estate agent. A top quality agent will make the entire buying/selling process easier and more successful for you. With so many choices out there, it may ...

5 Advantages of Building Your Own House

Are you thinking about purchasing a new home? Learn about the advantages of building your own house versus buying one that’s already on the market. Those who are on the housing market might be wondering if building your own house is worth it. We’re here to say that it is. Not only can bu...

6 Best Practices You Should Always Follow with Your PPC Campaigns

A home is a big purchase and most consumers research extensively online before even contacting an agent. It’s very important that you’re present when people are searching. One of the best ways to do this is with PPC advertising such as Google Adwords. As with any type of marketing or advertising the...

How Many Hours a Week Do You Spend on Social Media Marketing?

Social media marketing has grown tremendously in the last few years. More and more consumers are using online social communities to: Shop Research Compare products Read testimonials and reviews Connect with brands Receive customer support Social Media Examiner reports that 64% of marketers use socia...

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