Video

3 Ways to Generate Real Estate Leads With Google

Finding people who want to buy a home or sell one is the lifeblood of any realtor’s business. There are a ton of ways to generate leads, but the most effective is Google. Over 70% of people use Google to find and work with business, so it would make sense to be on Google. Leads in Google are h...

Why Video is so Important for Real Estate Marketing

By now it should be clear to everyone that photos are incredibly important for real estate marketing. If your listings don’t have big, beautiful photos then you’re going to have problems. Buying a home is an emotional purchase so your advertising needs to not only convey information but also inspire...

Stop Losing Business to Your Competition with These 5 Steps

The amount of competition in the real estate industry is huge with more and more players entering the industry daily. How do you stand out and avoid losing business to your competition? There are many ways but here are 5 specific areas you can evaluate that may be costing you a lot of potential busi...

Real Estate Social Media Marketing Tricks That Will Bring You New Clients

These days, having a real estate social media marketing strategy is a must for any real estate agent. The reason is simple: most of the industry has moved online. If you want to build trust with your clients, you can’t rely on cold calling and traditional marketing. Your clients want some...

Fun in the Sun: Unique Real Estate Marketing Ideas for Vacation Homes

Two-thirds of second homeowners rent out their vacation homes for at least a part of the year. Most do it to cover their costs.  But in order to make money in an increasingly competitive market, you need unique real estate marketing ideas to sell and rent homes. You can’t depend on t...

4 Real Estate Marketing Strategies for Office Space

You’ll be pleased to hear, the average number of leads realtors are getting online has risen by 65%! In light of this, we’ve put together a list of our favorite digital real estate marketing strategies- that actually work.  So, let’s dive into some of our top tips and tricks! ...

Reality Check: How Important is Real Estate Content Marketing? (Hint, Very!)

A combination of slow home building and rising home prices makes the current real estate market very competitive. It’s not a lack of buyers, but a lack of inventory. In the face of this competitive market, realtors need a competitive edge that doesn’t involve old school marketing tactics...

#InstagramFails: The Do’s and Don’ts of Instagram for Real Estate

Companies and organizations all over the world are realizing the benefits that come from utilizing social media. From free promotion to connecting with even more potential customers, these are just some of the benefits of using social media. But what if you’re a realtor and want to get your ho...

7 Surefire Ways to Get More Success from Your Email Marketing

Email marketing is a powerful form of permission marketing. When you send out emails you’re contacting people who actually want to see your marketing messages rather than interrupting strangers. Unfortunately this form of marketing often isn’t used correctly or even at all. Here are 8 tips you can u...

The Status Update: Facebook Quietly Rolls Out New Features for Pages

There wasn’t too much news this week from the world of social media however there is some interesting news from both Facebook and Instagram this week.   Facebook Quietly Rolls out New Features for Pages Facebook seems to be quietly rolling out new features for certain pages. These updates...

5 HVAC Marketing Ideas That’ll Make Customers Come Calling

Want to take your HVAC business to the next level in 2019? You’ll need to keep up with the trends in marketing to maintain a competitive edge over your competitors. It’s expected that 30 percent of Internet users will be using ad blockers by early this year. What impact will this have on...

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