SEO

An Introduction to Google Adwords and Pay Per Click (PPC) Advertising

Google Adwords is a very powerful advertising platform that has many advantages over other forms of advertising, both online and offline. If you do a search on Google you may notice that some of the results have a little green “Ad” icon next to them. Here I did a quick search for “houses in Calgary”...

Why Regular Maintenance of Your Website is so Important

Whether you’re on your own or part of a larger company or team regular maintenance of your website is just as important as building it in the first place. Very often a company will launch a website and forget about it, focusing on other projects. This is a big mistake. There are many different areas...

What are 301 Redirects and Why are They Important for SEO?

301 Redirects are very important, especially if you’re moving your site from one domain to another. You can redirect any URL to another one using a couple of different kinds of redirects. For example if you type in realtydigitalmarketing.org it redirects to realtydigitalmarketing.com because t...

A Beginner’s Guide to the Genesis Framework

If you haven’t already we recommend you check out our general WordPress guide before reading this one. That post will explain how to use WordPress and this post assumes you have a basic knowledge of how WordPress works. The amount of WordPress themes out there can be incredibly intimidating. I...

The Ultimate Guide to Search Engine Optimizing Your WordPress Site

This post will walk you through how to search engine optimize every aspect of your WordPress website. If you haven’t read it already we recommend you check out our first big guide to SEO. That post will explain what all the different elements of SEO are while this post will explain how to set ...

What is an SSL Certificate and Why is it Important for Your Website?

Using an SSL on your website has many benefits such as building trust and confidence as well as improving your search engine rankings. SSL stands for Secure Sockets Layer and it’s a technology that encrypts all the information sent to and from your website. This ensures that any private information ...

The Beginner’s Guide to Search Engine Optimization

Search Engine Optimization (often abbreviated as SEO) is a very important part of your website and online marketing strategy. While Search Engine Optimization might seem pretty complicated this post will break everything down and give you a pretty good understanding of how everything works.   T...

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