Persuasion

From Networking to Interior Design: 5 Real Estate Agent Skills You Need for Success

Being a real estate agent is about much more than closing deals. It’s about building relationships and knowing how to provide the best customer service possible. It requires you to have a knack for working with people and to know how to pay attention to detail, too.  But, there are certai...

Why Everyone Should Read Influence: The Psychology of Persuasion

I first heard about Influence: The Psychology of Persuasion by Robert B. Cialdini from Scott Adams. Scott Adams is most well known as the creator of the comic strip Dilbert but he’s also a trained hypnotist and an expert on persuasion. On his blog Scott Adams has laid out an excellent persuasion rea...

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