Google Adwords

6 Best Practices You Should Always Follow with Your PPC Campaigns

A home is a big purchase and most consumers research extensively online before even contacting an agent. It’s very important that you’re present when people are searching. One of the best ways to do this is with PPC advertising such as Google Adwords. As with any type of marketing or advertising the...

Real Estate Digital Marketing Plan: 7 Ways to Get People into Their New Home

According to research, there are over 1.3 million real estate agents in the US as of 2018, and that number is steadily climbing. Keeping up to date with the latest in real estate digital marketing will help you to stay ahead of your competition and ensure you have a lucrative career.  These day...

6 Reasons Why Your Digital Marketing Campaigns Aren’t Getting Results

Are you running digital marketing campaigns and not seeing the kind of results you were hoping for? Here are 6 major mistakes marketers make very often. Chances are you might be guilty of one or more of these yourself. Fortunately after reading this you’ll be able to correct your mistakes and start ...

An Introduction to Google Adwords and Pay Per Click (PPC) Advertising

Google Adwords is a very powerful advertising platform that has many advantages over other forms of advertising, both online and offline. If you do a search on Google you may notice that some of the results have a little green “Ad” icon next to them. Here I did a quick search for “houses in Calgary”...

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