I tend to think that some things are in-born. I have seen people that are part of a sales team but who aren’t good in closing deals. Do you agree that a company needs to concentrate on getting the right fit for the sales department?
I think everyone has their own specialization. We do need to take note of such skills to create a successful team, marketing-related or not. I do like the idea of giving chances, but if nothing improves, then it’s time to change.
I would say that one is not much of a sales person if one cannot close a sale. Maybe this is the wrong type of work for them? Perhaps their talents lie in a different part of marketing instead of sales